{"id":40738,"date":"2026-10-23T00:00:00","date_gmt":"2026-10-23T00:00:00","guid":{"rendered":"https:\/\/angelboss.com.br\/2026\/10\/23\/339199-shopping-circuito-de-compras-lanca-fashion-bras-2026\/"},"modified":"2026-10-23T00:00:00","modified_gmt":"2026-10-23T00:00:00","slug":"339199-shopping-circuito-de-compras-lanca-fashion-bras-2026","status":"publish","type":"post","link":"https:\/\/angelboss.com.br\/en\/2026\/10\/23\/339199-shopping-circuito-de-compras-lanca-fashion-bras-2026\/","title":{"rendered":"Shopping Circuito de Compras lan\u00e7a Fashion Br\u00e1s 2026"},"content":{"rendered":"<p>A primeira edi&ccedil;&atilde;o do Circuito Fashion Br&aacute;s foi realizada no Shopping Circuito de Compras, reconhecido como o maior shopping popular da Am&eacute;rica Latina. O evento, que apresentou a cole&ccedil;&atilde;o Primavera\u2011Ver&atilde;o 2026\/27, buscou evidenciar o papel da moda na movimenta&ccedil;&atilde;o da economia brasileira.<\/p>\n<p>De acordo com a Associa&ccedil;&atilde;o Brasileira da Ind&uacute;stria T&ecirc;xtil e de Confec&ccedil;&atilde;o (Abit), o faturamento anual da cadeia t&ecirc;xtil e de confec&ccedil;&otilde;es chega a R$ 221 bilh&otilde;es, com produ&ccedil;&atilde;o de 8,4 bilh&otilde;es de pe&ccedil;as por 25,7 mil empresas. O setor emprega 1,34 milh&atilde;o de trabalhadores diretos e cerca de 8 milh&otilde;es de indiretos, sendo o <a rel=\"follow\" href=\"https:\/\/www.abit.org.br\/cont\/perfil-do-setor#:~:text=Trabalhadores%3A%201%2C34%20milh%C3%A3o%20de%20empregados%20formais%20(IEMI,empresas%20com%205%20ou%20mais%20pessoas%20ocupadas)%3B\"><strong>segundo maior empregador<\/strong><\/a> da ind&uacute;stria de transforma&ccedil;&atilde;o no pa&iacute;s, atr&aacute;s apenas do ramo aliment&iacute;cio.<\/p>\n<p>O bairro do Br&aacute;s, em S&atilde;o Paulo, destaca\u2011se como o maior polo de moda e confec&ccedil;&atilde;o do pa&iacute;s, conectando produ&ccedil;&atilde;o, design e com&eacute;rcio. No evento, a apresentadora Helen Ganzarolli, do SBT, conduziu a apresenta&ccedil;&atilde;o ao lado de MaryJanne, idealizadora do projeto Mulheres Fortes no Br&aacute;s, e contou com a participa&ccedil;&atilde;o de mais de 350 influenciadores digitais, entre eles Tyane Aline, Cecilia Lucas, Kaka do Br&aacute;s e a vereadora Pastora Sandra Alves.<\/p>\n<p>A iniciativa tamb&eacute;m integrou tecnologia interativa, como a aplica&ccedil;&atilde;o pr&oacute;pria <em>MayaApp<\/em>, utilizada para dinamizar a experi&ecirc;ncia de compra durante o desfile. Parcerias com entidades de capacita&ccedil;&atilde;o, como Sebrae e Senai, refor&ccedil;am a qualifica&ccedil;&atilde;o da m&atilde;o\u2011de\u2011obra dos milhares de boxes e lojas que comp&otilde;em o ecossistema do Br&aacute;s.<\/p>\n<p>&quot;O Br&aacute;s tem uma for&ccedil;a extraordin&aacute;ria. &Eacute; um lugar onde moda e empreendedorismo caminham juntos e onde milhares de pessoas constroem seus neg&oacute;cios todos os dias&quot;, afirmou Andr&eacute; Seibel, CEO do <a rel=\"follow\" href=\"https:\/\/www.instagram.com\/circuitodecomprasofc?dlrf=eDlxeHQwbHJ4b3Ju\">Shopping Circuito de Compras<\/a>.<\/p>\n<p><img src='https:\/\/api.dino.com.br\/v2\/news\/tr\/339199?partnerId=4593' alt=\"\" style=\"border:0px;width:1px;height:1px;\" \/><\/p>","protected":false},"excerpt":{"rendered":"<p>Polos populares do varejo como o Shopping Circuito de Compras do Br\u00e1s, em S\u00e3o Paulo, mostram como a ind\u00fastria se conecta com o empreendedorismo<\/p>","protected":false},"author":3,"featured_media":40739,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_seopress_titles_title":"","_seopress_titles_desc":"","_seopress_robots_index":"","_seopress_robots_follow":"","_seopress_robots_imageindex":"","_seopress_robots_snippet":"","_seopress_robots_primary_cat":"","_seopress_robots_breadcrumbs":"","_seopress_robots_freeze_modified_date":"","_seopress_robots_custom_modified_date":"","_seopress_robots_canonical":"","_seopress_social_fb_title":"","_seopress_social_fb_desc":"","_seopress_social_fb_img":"","_seopress_social_fb_img_attachment_id":0,"_seopress_social_fb_img_width":0,"_seopress_social_fb_img_height":0,"_seopress_social_twitter_title":"","_seopress_social_twitter_desc":"","_seopress_social_twitter_img":"","_seopress_social_twitter_img_attachment_id":0,"_seopress_social_twitter_img_width":0,"_seopress_social_twitter_img_height":0,"_seopress_redirections_value":"","_seopress_redirections_enabled":"","_seopress_redirections_enabled_regex":"","_seopress_redirections_logged_status":"","_seopress_redirections_param":"","_seopress_redirections_type":0,"_seopress_analysis_target_kw":"","page_builder":"","footnotes":""},"categories":[315],"tags":[336,445,245],"class_list":["post-40738","post","type-post","status-publish","format-standard","has-post-thumbnail","category-noticias-corporativas-dino","tag-atacado-e-varejo","tag-industria-de-nao-duraveis","tag-moda"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.7 - 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