{"id":24556,"date":"2026-05-28T18:36:05","date_gmt":"2026-05-28T18:36:05","guid":{"rendered":"https:\/\/angelboss.com.br\/?p=24556"},"modified":"2026-05-28T18:36:07","modified_gmt":"2026-05-28T18:36:07","slug":"centauro-lanca-meia-anti-pe-frio-supersticao-futebol-2026","status":"publish","type":"post","link":"https:\/\/angelboss.com.br\/en\/2026\/05\/28\/centauro-lanca-meia-anti-pe-frio-supersticao-futebol-2026\/","title":{"rendered":"Rumo ao hexa: Centauro transforma supersti\u00e7\u00e3o em produto com lan\u00e7amento da &#8220;Meia Anti-P\u00e9 Frio&#8221;"},"content":{"rendered":"<p class=\"wp-block-paragraph\"><em>Com humor, brasilidade e inspira\u00e7\u00e3o nas manias do torcedor, marca aposta em item tem\u00e1tico para entrar no clima do futebol<\/em><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">No Brasil e na Centauro, futebol nunca \u00e9 s\u00f3 futebol. \u00c9 ritual, supersti\u00e7\u00e3o, simpatia e uma infinidade de teorias sobre quem &#8220;zicou&#8221; o jogo. Inspirada nesse comportamento t\u00e3o caracter\u00edstico do torcedor brasileiro, a Centauro lan\u00e7a a &#8220;Meia Anti-P\u00e9 Frio&#8221;, um produto que transforma uma das express\u00f5es mais populares do universo esportivo em um item cheio de humor e identifica\u00e7\u00e3o cultural.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">A ideia nasce de uma situa\u00e7\u00e3o conhecida por qualquer apaixonado por futebol: basta o time come\u00e7ar a perder para surgir algu\u00e9m apontando o famoso &#8220;p\u00e9 frio&#8221; da rodada. Tem sempre aquele amigo que liga a TV e sai gol do advers\u00e1rio, ou que aparece no jogo decisivo e vira alvo das brincadeiras da turma. A &#8220;Meia Anti-P\u00e9 Frio&#8221; entra justamente nessa conversa como um amuleto simb\u00f3lico para afastar a zica e viver cada partida do jeito mais brasileiro poss\u00edvel.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">&#8220;Com a iniciativa, refor\u00e7amos nossa conex\u00e3o com a cultura do futebol e com a forma como o esporte \u00e9 vivido no dia a dia pelos torcedores, dentro e fora dos est\u00e1dios. Mais do que lan\u00e7ar um produto tem\u00e1tico, apostamos em uma narrativa leve e divertida, que traduz h\u00e1bitos, express\u00f5es e comportamentos que fazem parte da rotina de quem acompanha futebol no Brasil&#8221;, afirma Claudia Paoli, diretora de marketing da Centauro.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Dispon\u00edvel nas cores verde e amarelo, a meia combina conforto e identidade esportiva. O modelo \u00e9 confeccionado com 66% algod\u00e3o, 19% poliamida, 13% poli\u00e9ster e 2% elastano, possui tamanho \u00fanico (39 ao 44) e pode ser usado tanto para assistir aos jogos quanto para entrar em campo ou reunir os amigos na resenha.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">A &#8220;Meia Anti-P\u00e9 Frio&#8221; ser\u00e1 vendida exclusivamente no e-commerce da Centauro a partir do dia 27 de maio, com pre\u00e7o sugerido de R$ 29,90 o par avulso (verde ou amarelo) e R$ 49,90 o kit com dois pares, sendo um de cada cor.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>","protected":false},"excerpt":{"rendered":"<p>Com humor, brasilidade e inspira\u00e7\u00e3o nas manias do torcedor, marca aposta em item tem\u00e1tico para entrar no clima do futebol No Brasil e na Centauro, futebol nunca \u00e9 s\u00f3 futebol. \u00c9 ritual, supersti\u00e7\u00e3o, simpatia e uma infinidade de teorias sobre quem &#8220;zicou&#8221; o jogo. Inspirada nesse comportamento t\u00e3o caracter\u00edstico do torcedor brasileiro, a Centauro lan\u00e7a<\/p>","protected":false},"author":2,"featured_media":24557,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[154,308,315],"tags":[838,4957],"class_list":["post-24556","post","type-post","status-publish","format-standard","has-post-thumbnail","category-esportes","category-noticias","category-noticias-corporativas-dino","tag-centauro","tag-torcedores"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Centauro Lan\u00e7a Meia Anti-P\u00e9 Frio Para Torcedores<\/title>\n<meta name=\"description\" content=\"A Centauro lan\u00e7a a Meia Anti-P\u00e9 Frio para os torcedores de futebol. 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