{"id":21564,"date":"2026-05-06T17:52:47","date_gmt":"2026-05-06T17:52:47","guid":{"rendered":"https:\/\/angelboss.com.br\/?p=21564"},"modified":"2026-05-06T17:52:47","modified_gmt":"2026-05-06T17:52:47","slug":"daki-ativacao-parque-villa-lobos-copa-do-mundo","status":"publish","type":"post","link":"https:\/\/angelboss.com.br\/en\/2026\/05\/06\/daki-ativacao-parque-villa-lobos-copa-do-mundo\/","title":{"rendered":"Daki\u00a0promove\u00a0troca\u00a0de\u00a0figurinhas\u00a0no\u00a0Parque\u00a0Villa-Lobos\u00a0em\u00a0ativa\u00e7\u00e3o\u00a0que\u00a0conecta\u00a0f\u00edsico\u00a0e\u00a0digital"},"content":{"rendered":"<p>I<em>niciativa\u00a0acontece\u00a0de\u00a020\u00a0de\u00a0maio\u00a0a\u00a020\u00a0de\u00a0julho,\u00a0em\u00a0S\u00e3o\u00a0Paulo,\u00a0e\u00a0conecta\u00a0experi\u00eancia f\u00edsica\u00a0ao\u00a0app\u00a0para\u00a0impulsionar\u00a0downloads,\u00a0engajamento\u00a0e\u00a0vendas\u00a0durante\u00a0a\u00a0Copa\u00a0do\u00a0Mundo.<\/em><\/p>\n\n\n\n<p>A\u00a0Daki\u00a0aproveita\u00a0um\u00a0dos\u00a0eventos\u00a0mais\u00a0populares\u00a0do\u00a0calend\u00e1rio\u00a0brasileiro\u00a0para\u00a0refor\u00e7ar\u00a0seu\u00a0posicionamento\u00a0de\u00a0conveni\u00eancia\u00a0e\u00a0se\u00a0aproximar\u00a0do\u00a0consumidor\u00a0por\u00a0meio\u00a0de\u00a0uma\u00a0ativa\u00e7\u00e3o\u00a0offline.\u00a0Entre\u00a0os\u00a0dias\u00a020\u00a0de\u00a0maio\u00a0e\u00a020\u00a0de\u00a0julho,\u00a0a\u00a0empresa\u00a0estar\u00e1\u00a0no\u00a0Parque\u00a0Villa-Lobos,\u00a0em\u00a0S\u00e3o\u00a0Paulo,\u00a0com\u00a0uma\u00a0experi\u00eancia propriet\u00e1ria\u00a0que\u00a0conecta\u00a0o\u00a0ambiente\u00a0f\u00edsico\u00a0ao\u00a0aplicativo\u00a0e\u00a0amplia\u00a0seus\u00a0pontos\u00a0de\u00a0contato\u00a0com\u00a0o\u00a0p\u00fablico.<\/p>\n\n\n\n<p>\u201cA&nbsp;ativa\u00e7\u00e3o&nbsp;nasce&nbsp;com&nbsp;o&nbsp;objetivo&nbsp;de&nbsp;aprofundar&nbsp;o&nbsp;relacionamento&nbsp;com&nbsp;quem j\u00e1 \u00e9 cliente, criando&nbsp;uma&nbsp;experi\u00eancia&nbsp;que&nbsp;materializa,&nbsp;no&nbsp;mundo&nbsp;f\u00edsico,&nbsp;a&nbsp;proposta&nbsp;da&nbsp;Daki&nbsp;de&nbsp;facilitar&nbsp;a&nbsp;rotina&nbsp;e&nbsp;devolver tempo&nbsp;para&nbsp;o&nbsp;que&nbsp;realmente importa.&nbsp;Ao&nbsp;mesmo tempo,&nbsp;aproveitamos&nbsp;o&nbsp;contexto&nbsp;da&nbsp;Copa&nbsp;para&nbsp;apresentar&nbsp;a&nbsp;marca&nbsp;para&nbsp;novos p\u00fablicos, gerando&nbsp;awareness&nbsp;de&nbsp;forma&nbsp;org\u00e2nica,&nbsp;a&nbsp;partir&nbsp;de&nbsp;uma&nbsp;experi\u00eancia relevante\u201d,&nbsp;afirma&nbsp;a&nbsp;gerente&nbsp;de&nbsp;marca, Tha\u00eds&nbsp;Cabrino.<\/p>\n\n\n\n<p>No&nbsp;espa\u00e7o,&nbsp;consumidores&nbsp;poder\u00e3o&nbsp;participar&nbsp;de&nbsp;din\u00e2micas&nbsp;com&nbsp;a&nbsp;marca,&nbsp;incluindo&nbsp;ativa\u00e7\u00f5es&nbsp;com&nbsp;brindes,&nbsp;al\u00e9m&nbsp;de&nbsp;utilizar&nbsp;o&nbsp;local&nbsp;como&nbsp;ponto&nbsp;de&nbsp;troca&nbsp;de&nbsp;figurinhas,&nbsp;incentivando&nbsp;a&nbsp;intera\u00e7\u00e3o&nbsp;entre&nbsp;o&nbsp;p\u00fablico.&nbsp;A&nbsp;proposta&nbsp;\u00e9&nbsp;integrar&nbsp;a&nbsp;experi\u00eancia f\u00edsica&nbsp;ao&nbsp;ecossistema&nbsp;digital&nbsp;da&nbsp;empresa&nbsp;e&nbsp;estimular&nbsp;a&nbsp;experimenta\u00e7\u00e3o&nbsp;do&nbsp;servi\u00e7o.<\/p>\n\n\n\n<p>\u201cA&nbsp;gente&nbsp;conecta&nbsp;o&nbsp;f\u00edsico&nbsp;ao&nbsp;digital&nbsp;de&nbsp;forma muito direta.&nbsp;Para&nbsp;participar&nbsp;das mec\u00e2nicas&nbsp;e&nbsp;ganhar&nbsp;brindes,&nbsp;o&nbsp;consumidor&nbsp;\u00e9 incentivado&nbsp;a&nbsp;baixar&nbsp;o&nbsp;app&nbsp;e&nbsp;interagir&nbsp;com&nbsp;a&nbsp;marca\u201d,&nbsp;diz&nbsp;Tha\u00eds.<\/p>\n\n\n\n<p>Os&nbsp;\u00e1lbuns&nbsp;e&nbsp;figurinhas&nbsp;da&nbsp;Copa&nbsp;j\u00e1&nbsp;est\u00e3o&nbsp;dispon\u00edveis&nbsp;para&nbsp;compra&nbsp;diretamente&nbsp;pelo&nbsp;aplicativo&nbsp;da&nbsp;Daki, refor\u00e7ando&nbsp;a&nbsp;proposta&nbsp;de&nbsp;conveni\u00eancia&nbsp;e&nbsp;agilidade&nbsp;da&nbsp;plataforma.<\/p>\n\n\n\n<p>A&nbsp;ativa\u00e7\u00e3o&nbsp;contar\u00e1&nbsp;ainda&nbsp;com&nbsp;presen\u00e7a&nbsp;de&nbsp;marca&nbsp;integrada&nbsp;\u00e0&nbsp;experi\u00eancia,&nbsp;da&nbsp;ambienta\u00e7\u00e3o&nbsp;\u00e0s intera\u00e7\u00f5es&nbsp;com&nbsp;o&nbsp;p\u00fablico,&nbsp;ampliando&nbsp;o&nbsp;car\u00e1ter&nbsp;de&nbsp;celebra\u00e7\u00e3o&nbsp;do&nbsp;espa\u00e7o.<\/p>\n\n\n\n<p>A&nbsp;companhia&nbsp;acompanhar\u00e1&nbsp;indicadores&nbsp;como&nbsp;downloads&nbsp;do&nbsp;aplicativo, participa\u00e7\u00e3o&nbsp;nas&nbsp;mec\u00e2nicas,&nbsp;volume&nbsp;de&nbsp;pedidos&nbsp;e&nbsp;recorr\u00eancia&nbsp;ap\u00f3s&nbsp;o&nbsp;evento.&nbsp;A&nbsp;a\u00e7\u00e3o&nbsp;faz&nbsp;parte&nbsp;da&nbsp;estrat\u00e9gia&nbsp;de&nbsp;fortalecer&nbsp;a&nbsp;marca&nbsp;e&nbsp;ampliar&nbsp;o&nbsp;uso&nbsp;da&nbsp;plataforma&nbsp;a&nbsp;partir&nbsp;de&nbsp;experi\u00eancias&nbsp;presenciais&nbsp;conectadas&nbsp;ao&nbsp;digital.<\/p>","protected":false},"excerpt":{"rendered":"<p>Iniciativa\u00a0acontece\u00a0de\u00a020\u00a0de\u00a0maio\u00a0a\u00a020\u00a0de\u00a0julho,\u00a0em\u00a0S\u00e3o\u00a0Paulo,\u00a0e\u00a0conecta\u00a0experi\u00eancia f\u00edsica\u00a0ao\u00a0app\u00a0para\u00a0impulsionar\u00a0downloads,\u00a0engajamento\u00a0e\u00a0vendas\u00a0durante\u00a0a\u00a0Copa\u00a0do\u00a0Mundo. A\u00a0Daki\u00a0aproveita\u00a0um\u00a0dos\u00a0eventos\u00a0mais\u00a0populares\u00a0do\u00a0calend\u00e1rio\u00a0brasileiro\u00a0para\u00a0refor\u00e7ar\u00a0seu\u00a0posicionamento\u00a0de\u00a0conveni\u00eancia\u00a0e\u00a0se\u00a0aproximar\u00a0do\u00a0consumidor\u00a0por\u00a0meio\u00a0de\u00a0uma\u00a0ativa\u00e7\u00e3o\u00a0offline.\u00a0Entre\u00a0os\u00a0dias\u00a020\u00a0de\u00a0maio\u00a0e\u00a020\u00a0de\u00a0julho,\u00a0a\u00a0empresa\u00a0estar\u00e1\u00a0no\u00a0Parque\u00a0Villa-Lobos,\u00a0em\u00a0S\u00e3o\u00a0Paulo,\u00a0com\u00a0uma\u00a0experi\u00eancia propriet\u00e1ria\u00a0que\u00a0conecta\u00a0o\u00a0ambiente\u00a0f\u00edsico\u00a0ao\u00a0aplicativo\u00a0e\u00a0amplia\u00a0seus\u00a0pontos\u00a0de\u00a0contato\u00a0com\u00a0o\u00a0p\u00fablico. \u201cA&nbsp;ativa\u00e7\u00e3o&nbsp;nasce&nbsp;com&nbsp;o&nbsp;objetivo&nbsp;de&nbsp;aprofundar&nbsp;o&nbsp;relacionamento&nbsp;com&nbsp;quem j\u00e1 \u00e9 cliente, criando&nbsp;uma&nbsp;experi\u00eancia&nbsp;que&nbsp;materializa,&nbsp;no&nbsp;mundo&nbsp;f\u00edsico,&nbsp;a&nbsp;proposta&nbsp;da&nbsp;Daki&nbsp;de&nbsp;facilitar&nbsp;a&nbsp;rotina&nbsp;e&nbsp;devolver tempo&nbsp;para&nbsp;o&nbsp;que&nbsp;realmente importa.&nbsp;Ao&nbsp;mesmo tempo,&nbsp;aproveitamos&nbsp;o&nbsp;contexto&nbsp;da&nbsp;Copa&nbsp;para&nbsp;apresentar&nbsp;a&nbsp;marca&nbsp;para&nbsp;novos p\u00fablicos, gerando&nbsp;awareness&nbsp;de&nbsp;forma&nbsp;org\u00e2nica,&nbsp;a&nbsp;partir&nbsp;de&nbsp;uma&nbsp;experi\u00eancia relevante\u201d,&nbsp;afirma&nbsp;a&nbsp;gerente&nbsp;de&nbsp;marca, Tha\u00eds&nbsp;Cabrino. No&nbsp;espa\u00e7o,&nbsp;consumidores&nbsp;poder\u00e3o&nbsp;participar&nbsp;de&nbsp;din\u00e2micas&nbsp;com&nbsp;a&nbsp;marca,&nbsp;incluindo&nbsp;ativa\u00e7\u00f5es&nbsp;com&nbsp;brindes,&nbsp;al\u00e9m&nbsp;de&nbsp;utilizar&nbsp;o&nbsp;local&nbsp;como&nbsp;ponto&nbsp;de&nbsp;troca&nbsp;de&nbsp;figurinhas,&nbsp;incentivando&nbsp;a&nbsp;intera\u00e7\u00e3o&nbsp;entre&nbsp;o&nbsp;p\u00fablico.&nbsp;A&nbsp;proposta&nbsp;\u00e9&nbsp;integrar&nbsp;a&nbsp;experi\u00eancia f\u00edsica&nbsp;ao&nbsp;ecossistema&nbsp;digital&nbsp;da&nbsp;empresa&nbsp;e&nbsp;estimular&nbsp;a&nbsp;experimenta\u00e7\u00e3o&nbsp;do&nbsp;servi\u00e7o. \u201cA&nbsp;gente&nbsp;conecta&nbsp;o&nbsp;f\u00edsico&nbsp;ao&nbsp;digital&nbsp;de&nbsp;forma muito direta.&nbsp;Para&nbsp;participar&nbsp;das mec\u00e2nicas&nbsp;e&nbsp;ganhar&nbsp;brindes,&nbsp;o&nbsp;consumidor&nbsp;\u00e9 incentivado&nbsp;a&nbsp;baixar&nbsp;o&nbsp;app&nbsp;e&nbsp;interagir&nbsp;com&nbsp;a&nbsp;marca\u201d,&nbsp;diz&nbsp;Tha\u00eds. Os&nbsp;\u00e1lbuns&nbsp;e&nbsp;figurinhas&nbsp;da&nbsp;Copa&nbsp;j\u00e1&nbsp;est\u00e3o&nbsp;dispon\u00edveis&nbsp;para&nbsp;compra&nbsp;diretamente&nbsp;pelo&nbsp;aplicativo&nbsp;da&nbsp;Daki, refor\u00e7ando&nbsp;a&nbsp;proposta&nbsp;de&nbsp;conveni\u00eancia&nbsp;e&nbsp;agilidade&nbsp;da&nbsp;plataforma. A&nbsp;ativa\u00e7\u00e3o&nbsp;contar\u00e1&nbsp;ainda&nbsp;com&nbsp;presen\u00e7a&nbsp;de&nbsp;marca&nbsp;integrada&nbsp;\u00e0&nbsp;experi\u00eancia,&nbsp;da&nbsp;ambienta\u00e7\u00e3o&nbsp;\u00e0s intera\u00e7\u00f5es&nbsp;com&nbsp;o&nbsp;p\u00fablico,&nbsp;ampliando&nbsp;o&nbsp;car\u00e1ter&nbsp;de&nbsp;celebra\u00e7\u00e3o&nbsp;do&nbsp;espa\u00e7o. A&nbsp;companhia&nbsp;acompanhar\u00e1&nbsp;indicadores&nbsp;como&nbsp;downloads&nbsp;do&nbsp;aplicativo, participa\u00e7\u00e3o&nbsp;nas&nbsp;mec\u00e2nicas,&nbsp;volume&nbsp;de&nbsp;pedidos&nbsp;e&nbsp;recorr\u00eancia&nbsp;ap\u00f3s&nbsp;o&nbsp;evento.&nbsp;A&nbsp;a\u00e7\u00e3o&nbsp;faz&nbsp;parte&nbsp;da&nbsp;estrat\u00e9gia&nbsp;de&nbsp;fortalecer&nbsp;a&nbsp;marca&nbsp;e&nbsp;ampliar&nbsp;o&nbsp;uso&nbsp;da&nbsp;plataforma&nbsp;a&nbsp;partir&nbsp;de&nbsp;experi\u00eancias&nbsp;presenciais&nbsp;conectadas&nbsp;ao&nbsp;digital.<\/p>","protected":false},"author":2,"featured_media":21566,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[168,154,308],"tags":[4095,4096,4097],"class_list":{"0":"post-21564","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-eai-bora-nessa","8":"category-esportes","9":"category-noticias","10":"tag-daki","11":"tag-troca-de-figurinhas","12":"tag-villa-lobos"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Daki\u00a0promove\u00a0troca\u00a0de\u00a0figurinhas\u00a0no\u00a0Parque\u00a0Villa-Lobos\u00a0em\u00a0ativa\u00e7\u00e3o\u00a0que\u00a0conecta\u00a0f\u00edsico\u00a0e\u00a0digital - Portal Masculino de Moda, Beleza, Luxo and Business - Angel Boss<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/angelboss.com.br\/en\/2026\/05\/06\/daki-ativacao-parque-villa-lobos-copa-do-mundo\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Daki\u00a0promove\u00a0troca\u00a0de\u00a0figurinhas\u00a0no\u00a0Parque\u00a0Villa-Lobos\u00a0em\u00a0ativa\u00e7\u00e3o\u00a0que\u00a0conecta\u00a0f\u00edsico\u00a0e\u00a0digital - Portal Masculino de Moda, Beleza, Luxo and Business - Angel Boss\" \/>\n<meta property=\"og:description\" content=\"Iniciativa\u00a0acontece\u00a0de\u00a020\u00a0de\u00a0maio\u00a0a\u00a020\u00a0de\u00a0julho,\u00a0em\u00a0S\u00e3o\u00a0Paulo,\u00a0e\u00a0conecta\u00a0experi\u00eancia f\u00edsica\u00a0ao\u00a0app\u00a0para\u00a0impulsionar\u00a0downloads,\u00a0engajamento\u00a0e\u00a0vendas\u00a0durante\u00a0a\u00a0Copa\u00a0do\u00a0Mundo. A\u00a0Daki\u00a0aproveita\u00a0um\u00a0dos\u00a0eventos\u00a0mais\u00a0populares\u00a0do\u00a0calend\u00e1rio\u00a0brasileiro\u00a0para\u00a0refor\u00e7ar\u00a0seu\u00a0posicionamento\u00a0de\u00a0conveni\u00eancia\u00a0e\u00a0se\u00a0aproximar\u00a0do\u00a0consumidor\u00a0por\u00a0meio\u00a0de\u00a0uma\u00a0ativa\u00e7\u00e3o\u00a0offline.\u00a0Entre\u00a0os\u00a0dias\u00a020\u00a0de\u00a0maio\u00a0e\u00a020\u00a0de\u00a0julho,\u00a0a\u00a0empresa\u00a0estar\u00e1\u00a0no\u00a0Parque\u00a0Villa-Lobos,\u00a0em\u00a0S\u00e3o\u00a0Paulo,\u00a0com\u00a0uma\u00a0experi\u00eancia propriet\u00e1ria\u00a0que\u00a0conecta\u00a0o\u00a0ambiente\u00a0f\u00edsico\u00a0ao\u00a0aplicativo\u00a0e\u00a0amplia\u00a0seus\u00a0pontos\u00a0de\u00a0contato\u00a0com\u00a0o\u00a0p\u00fablico. \u201cA&nbsp;ativa\u00e7\u00e3o&nbsp;nasce&nbsp;com&nbsp;o&nbsp;objetivo&nbsp;de&nbsp;aprofundar&nbsp;o&nbsp;relacionamento&nbsp;com&nbsp;quem j\u00e1 \u00e9 cliente, criando&nbsp;uma&nbsp;experi\u00eancia&nbsp;que&nbsp;materializa,&nbsp;no&nbsp;mundo&nbsp;f\u00edsico,&nbsp;a&nbsp;proposta&nbsp;da&nbsp;Daki&nbsp;de&nbsp;facilitar&nbsp;a&nbsp;rotina&nbsp;e&nbsp;devolver tempo&nbsp;para&nbsp;o&nbsp;que&nbsp;realmente importa.&nbsp;Ao&nbsp;mesmo tempo,&nbsp;aproveitamos&nbsp;o&nbsp;contexto&nbsp;da&nbsp;Copa&nbsp;para&nbsp;apresentar&nbsp;a&nbsp;marca&nbsp;para&nbsp;novos p\u00fablicos, gerando&nbsp;awareness&nbsp;de&nbsp;forma&nbsp;org\u00e2nica,&nbsp;a&nbsp;partir&nbsp;de&nbsp;uma&nbsp;experi\u00eancia relevante\u201d,&nbsp;afirma&nbsp;a&nbsp;gerente&nbsp;de&nbsp;marca, Tha\u00eds&nbsp;Cabrino. No&nbsp;espa\u00e7o,&nbsp;consumidores&nbsp;poder\u00e3o&nbsp;participar&nbsp;de&nbsp;din\u00e2micas&nbsp;com&nbsp;a&nbsp;marca,&nbsp;incluindo&nbsp;ativa\u00e7\u00f5es&nbsp;com&nbsp;brindes,&nbsp;al\u00e9m&nbsp;de&nbsp;utilizar&nbsp;o&nbsp;local&nbsp;como&nbsp;ponto&nbsp;de&nbsp;troca&nbsp;de&nbsp;figurinhas,&nbsp;incentivando&nbsp;a&nbsp;intera\u00e7\u00e3o&nbsp;entre&nbsp;o&nbsp;p\u00fablico.&nbsp;A&nbsp;proposta&nbsp;\u00e9&nbsp;integrar&nbsp;a&nbsp;experi\u00eancia f\u00edsica&nbsp;ao&nbsp;ecossistema&nbsp;digital&nbsp;da&nbsp;empresa&nbsp;e&nbsp;estimular&nbsp;a&nbsp;experimenta\u00e7\u00e3o&nbsp;do&nbsp;servi\u00e7o. \u201cA&nbsp;gente&nbsp;conecta&nbsp;o&nbsp;f\u00edsico&nbsp;ao&nbsp;digital&nbsp;de&nbsp;forma muito direta.&nbsp;Para&nbsp;participar&nbsp;das mec\u00e2nicas&nbsp;e&nbsp;ganhar&nbsp;brindes,&nbsp;o&nbsp;consumidor&nbsp;\u00e9 incentivado&nbsp;a&nbsp;baixar&nbsp;o&nbsp;app&nbsp;e&nbsp;interagir&nbsp;com&nbsp;a&nbsp;marca\u201d,&nbsp;diz&nbsp;Tha\u00eds. Os&nbsp;\u00e1lbuns&nbsp;e&nbsp;figurinhas&nbsp;da&nbsp;Copa&nbsp;j\u00e1&nbsp;est\u00e3o&nbsp;dispon\u00edveis&nbsp;para&nbsp;compra&nbsp;diretamente&nbsp;pelo&nbsp;aplicativo&nbsp;da&nbsp;Daki, refor\u00e7ando&nbsp;a&nbsp;proposta&nbsp;de&nbsp;conveni\u00eancia&nbsp;e&nbsp;agilidade&nbsp;da&nbsp;plataforma. A&nbsp;ativa\u00e7\u00e3o&nbsp;contar\u00e1&nbsp;ainda&nbsp;com&nbsp;presen\u00e7a&nbsp;de&nbsp;marca&nbsp;integrada&nbsp;\u00e0&nbsp;experi\u00eancia,&nbsp;da&nbsp;ambienta\u00e7\u00e3o&nbsp;\u00e0s intera\u00e7\u00f5es&nbsp;com&nbsp;o&nbsp;p\u00fablico,&nbsp;ampliando&nbsp;o&nbsp;car\u00e1ter&nbsp;de&nbsp;celebra\u00e7\u00e3o&nbsp;do&nbsp;espa\u00e7o. 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