{"id":17907,"date":"2026-04-01T17:51:12","date_gmt":"2026-04-01T17:51:12","guid":{"rendered":"https:\/\/angelboss.com.br\/?p=17907"},"modified":"2026-04-01T17:51:13","modified_gmt":"2026-04-01T17:51:13","slug":"unus-home-fitness-goiania-2026-luxo-flamboyant-shopping","status":"publish","type":"post","link":"https:\/\/angelboss.com.br\/en\/2026\/04\/01\/unus-home-fitness-goiania-2026-luxo-flamboyant-shopping\/","title":{"rendered":"UNUS re\u00fane luxo e as principais tend\u00eancias do fitness premium no Flamboyant Shopping"},"content":{"rendered":"

Com investimento de R$ 25 milh\u00f5es, a UNUS Home Fitness inaugura um novo conceito de fitness premium, alinhado \u00e0s tend\u00eancias globais de wellness, tecnologia e experi\u00eancia personalizada<\/em><\/p>\n\n\n\n

A UNUS Home Fitness, localizada no Flamboyant Shopping, chega ao mercado goiano em sintonia com as principais tend\u00eancias nacionais e globais do fitness premium, que unem bem-estar, tecnologia, experi\u00eancia e lifestyle. O projeto reflete a evolu\u00e7\u00e3o do setor no Brasil, que nos \u00faltimos anos passou a valorizar exclusividade, personaliza\u00e7\u00e3o e servi\u00e7os de alto valor agregado, especialmente em ambientes de alto padr\u00e3o.<\/p>\n\n\n\n

Inserida nesse contexto, a UNUS Home Fitness se posiciona como uma academia boutique de refer\u00eancia, com um projeto que demandou um investimento estruturado de R$ 25 milh\u00f5es, refletido em arquitetura contempor\u00e2nea, natureza integrada ao espa\u00e7o, equipamentos italianos de \u00faltima gera\u00e7\u00e3o, SPA Recovery e um modelo de atendimento altamente personalizado. Os n\u00fameros s\u00e3o superlativos e os detalhes foram executados com muito luxo e alto padr\u00e3o. O projeto conta com marcas de refer\u00eancia mundial.<\/p>\n\n\n\n

A arquitetura \u00e9 assinada prlo premiado arquiteto Leo Romano, conhecido por assinar projetos de alto padr\u00e3o. O conceito rompe com padr\u00f5es tradicionais do setor e cria atmosferas que remetem a um lar sofisticado. Entre os destaques est\u00e3o revestimentos em pedras naturais, incluindo Travertino Italiano Romano na recep\u00e7\u00e3o, e vesti\u00e1rios com materiais em tons contrastantes. O paisagismo re\u00fane mais de 600 esp\u00e9cies de plantas e \u00e1rvores, incluindo uma Oliveira bicenten\u00e1ria posicionada no centro do ambiente.<\/p>\n\n\n\n

A ilumina\u00e7\u00e3o foi desenvolvida pela Interpan, com pe\u00e7as do designer Jader Almeida. O sistema utiliza telas tensionadas que simulam o ciclo circadiano, favorecendo o equil\u00edbrio entre luz artificial e biol\u00f3gica. O mobili\u00e1rio das \u00e1reas comuns, recep\u00e7\u00e3o, spa, vesti\u00e1rios e administrativo \u00e9 assinado pela Movelaria Brasileira, com pe\u00e7as exclusivas desenhadas especialmente para o projeto.<\/p>\n\n\n\n

Mais que um espa\u00e7o para se exercitar<\/p>\n\n\n\n

Para Gustavo Marques, s\u00f3cio da UNUS Home Fitness, a proposta vai al\u00e9m do treino. \u201cMais do que um espa\u00e7o para se exercitar, a Unus foi concebida como um ambiente de lifestyle premium. O luxo est\u00e1 na soma entre arquitetura autoral, natureza, tecnologia de ponta e um atendimento exclusivo, pensado para quem valoriza tempo, conforto e excel\u00eancia\u201d, afirma.<\/p>\n\n\n\n

O conceito de luxo no fitness mudou, de acordo com Pablo Almeida, s\u00f3cio da academia. \u201cHoje, luxo \u00e9 ter tempo para o autocuidado. Na UNUS, toda a experi\u00eancia foi moldada para quem busca qualidade de vida e longevidade, com solu\u00e7\u00f5es tecnol\u00f3gicas baseadas em dados, aplicadas desde o treino at\u00e9 os processos de recupera\u00e7\u00e3o f\u00edsica e mental\u201d, explica.<\/p>\n\n\n\n

A proposta da UNUS se traduz tamb\u00e9m em um modelo de opera\u00e7\u00e3o alinhado ao segmento premium, com planos que variam, neste in\u00edcio de opera\u00e7\u00e3o, entre R$ 800,00 e R$ 2.300,00, al\u00e9m da possibilidade de day use, oferecido ao valor de R$ 300,00, refor\u00e7ando a flexibilidade de acesso \u00e0 experi\u00eancia.<\/p>\n\n\n\n

Com localiza\u00e7\u00e3o estrat\u00e9gica no Flamboyant Shopping, a UNUS dialoga diretamente com um p\u00fablico que valoriza conveni\u00eancia, sofistica\u00e7\u00e3o e servi\u00e7os exclusivos, consolidando-se como um novo referencial em fitness premium em Goi\u00e2nia. A expectativa dos gestores \u00e9 de retorno do investimento em um prazo estimado de at\u00e9 42 meses, acompanhando o ritmo de crescimento do setor no pa\u00eds.<\/p>\n\n\n\n

O empreendimento representa uma nova forma de viver o exerc\u00edcio f\u00edsico: mais personalizada, mais tecnol\u00f3gica e alinhada ao luxo contempor\u00e2neo, onde sa\u00fade, performance e experi\u00eancia caminham juntas. Essa \u00e9 a aposta dos s\u00f3cios da UNUS Home Fitness.<\/p>\n\n\n\n

Contexto mundial<\/p>\n\n\n\n

Segundo o Relat\u00f3rio Global da International Health, Racquet & Sportsclub Association (IHRSA), consolidado entre 2023 e 2024, o Brasil ocupa a posi\u00e7\u00e3o de terceiro maior mercado de academias do mundo, com mais de 34 mil unidades ativas, atr\u00e1s apenas dos Estados Unidos. O levantamento aponta que o crescimento do setor est\u00e1 diretamente ligado \u00e0 mudan\u00e7a no comportamento do consumidor, cada vez mais interessado em experi\u00eancias completas de sa\u00fade, performance e bem-estar, e n\u00e3o apenas em treino convencional.<\/p>\n\n\n\n

Estudos do Sebrae, publicados entre 2022 e 2024, indicam que o segmento de academias premium e do modelo boutique fitness est\u00e1 entre os que mais crescem no pa\u00eds. De acordo com a institui\u00e7\u00e3o, consumidores de maior poder aquisitivo buscam espa\u00e7os que combinem conforto, atendimento personalizado, est\u00e9tica, tecnologia e experi\u00eancias diferenciadas, aproximando o fitness do conceito de luxo contempor\u00e2neo e lifestyle.<\/p>\n\n\n\n

Relat\u00f3rios da Euromonitor International, atualizados em 2023 e 2024, refor\u00e7am esse movimento ao apontar que o mercado de wellness e bem-estar de alto padr\u00e3o segue em expans\u00e3o no Brasil, impulsionado pela integra\u00e7\u00e3o entre sa\u00fade f\u00edsica, mental, tecnologia e servi\u00e7os personalizados, tend\u00eancia observada principalmente em grandes centros urbanos e em ambientes premium, como shoppings de alto padr\u00e3o.<\/p>","protected":false},"excerpt":{"rendered":"

Com investimento de R$ 25 milh\u00f5es, a UNUS Home Fitness inaugura um novo conceito de fitness premium, alinhado \u00e0s tend\u00eancias globais de wellness, tecnologia e experi\u00eancia personalizada A UNUS Home Fitness, localizada no Flamboyant Shopping, chega ao mercado goiano em sintonia com as principais tend\u00eancias nacionais e globais do fitness premium, que unem bem-estar, tecnologia, experi\u00eancia e lifestyle. O projeto reflete a evolu\u00e7\u00e3o do setor no Brasil, que nos \u00faltimos anos passou a valorizar exclusividade, personaliza\u00e7\u00e3o e servi\u00e7os de alto valor agregado, especialmente em ambientes de alto padr\u00e3o. Inserida nesse contexto, a UNUS Home Fitness se posiciona<\/p>","protected":false},"author":2,"featured_media":17909,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[272,315],"tags":[3010,3009,3008],"class_list":{"0":"post-17907","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-luxo","8":"category-noticias-corporativas-dino","9":"tag-goiania","10":"tag-novo-luxo-no-flamboyant","11":"tag-unus-home-fitness"},"yoast_head":"\nUNUS Home Fitness Goi\u00e2nia 2026: O Novo Luxo no Flamboyant<\/title>\n<meta name=\"description\" content=\"Conhe\u00e7a a UNUS Home Fitness Goi\u00e2nia 2026. 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