{"id":41109,"date":"2026-10-28T00:00:00","date_gmt":"2026-10-28T00:00:00","guid":{"rendered":"https:\/\/angelboss.com.br\/2026\/10\/28\/334766-chocolate-de-santa-catarina-revela-o-brasil-no-natal\/"},"modified":"2026-10-28T00:00:00","modified_gmt":"2026-10-28T00:00:00","slug":"334766-chocolate-de-santa-catarina-revela-o-brasil-no-natal","status":"publish","type":"post","link":"http:\/\/angelboss.com.br\/en\/2026\/10\/28\/334766-chocolate-de-santa-catarina-revela-o-brasil-no-natal\/","title":{"rendered":"Chocolate de Santa Catarina revela o Brasil no Natal"},"content":{"rendered":"<p>H\u00e1 sabores que atravessam gera\u00e7\u00f5es \u00e0 mesa de Natal: o chocolate que algu\u00e9m da fam\u00edlia sempre levava, o bombom guardado para depois da ceia, o peda\u00e7o escondido na \u00e1rvore. \u00c9 a partir dessa mem\u00f3ria que a GAaFeR Chocolateria, de Conc\u00f3rdia (SC), inicia neste m\u00eas a campanha de Natal 2026, com uma nova identidade de marca e uma cole\u00e7\u00e3o inspirada em sabores brasileiros, dispon\u00edvel at\u00e9 25 de dezembro nas lojas da rede no Rio Grande do Sul, no Paran\u00e1, em Santa Catarina e no Rio de Janeiro.<\/p>\n<p>A mudan\u00e7a acompanha a expans\u00e3o do setor. Segundo a <a rel=\"follow\" href=\"https:\/\/jornaldebrasilia.com.br\/noticias\/economia\/industria-ve-expansao-do-consumo-de-chocolate-no-pais\/\">Associa\u00e7\u00e3o Brasileira da Ind\u00fastria de Chocolates, Cacau, Amendoim, Balas e Derivados (Abicab)<\/a>, a produ\u00e7\u00e3o nacional chegou a 814 mil toneladas em 2025, e o setor movimentou R$ 42,5 bilh\u00f5es. A entidade atribui o resultado aos chocolates finos, \u00e0 inova\u00e7\u00e3o e ao consumo distribu\u00eddo ao longo do ano.<\/p>\n<p><strong>Uma marca em tr\u00eas frases<\/strong><\/p>\n<p>O novo posicionamento da empresa, &quot;Revelar o Brasil. Criar o instante. Ficar na mem\u00f3ria&quot;, parte de uma pergunta: o que faz um sabor ficar na mem\u00f3ria? A primeira frase prop\u00f5e um roteiro pelo pa\u00eds por meio do chocolate. O percurso come\u00e7a pelo Sul, onde a marca nasceu, com chocolates que levam bacon, erva-mate e vinho da regi\u00e3o, e deve avan\u00e7ar para sabores de outras partes do Brasil. As outras duas frases tratam do momento em que o chocolate \u00e9 entregue ou dividido e da lembran\u00e7a que ele deixa.<\/p>\n<p>&quot;Um sabor se torna inesquec\u00edvel quando chega junto com um momento. \u00c9 assim que um chocolate passa a ter o rosto de quem deu e o gosto de um Natal espec\u00edfico. Mudamos a marca para cuidar dos dois: do sabor e do instante que ele cria&quot;, afirma Gabriel Bampi, diretor-geral da GAaFeR.<\/p>\n<p><strong>Um Natal com sabor de Brasil<\/strong><\/p>\n<p>A campanha de Natal 2026 \u00e9 a primeira desenvolvida sob o novo posicionamento. A cole\u00e7\u00e3o inclui a linha Brasilis, que re\u00fane caixa de chocolates, ch\u00e1 de flores e frutas, caneca e sacola com estampas inspiradas na brasilidade. Entre os lan\u00e7amentos da linha est\u00e3o as Frutas de Chocolate, moldadas no formato de frutas e produzidas com a pr\u00f3pria fruta na receita, em quatro vers\u00f5es: chocolate ao leite com laranja, chocolate branco com maracuj\u00e1, chocolate branco com lim\u00e3o e chocolate branco com abacaxi e hortel\u00e3.<\/p>\n<p>Outra parte da cole\u00e7\u00e3o \u00e9 voltada aos rituais de fim de ano. Os Segredos da \u00c1rvore s\u00e3o pequenos chocolates feitos para pendurar na \u00e1rvore de Natal. O Calend\u00e1rio do Advento acompanha os 15 dias que antecedem a data com casinhas e \u00e1rvores de chocolate \u2014 que formam um vilarejo montado pela fam\u00edlia \u2014 e personagens para enfeitar e brincar. Para a ceia, a empresa lan\u00e7a o chocotone de frutas vermelhas com leite em p\u00f3, al\u00e9m de manter o chocotone de nozes com caramelo salgado, a caixa de Bombons Sortidos Gourmet e as caixas de trufados.<\/p>\n<p>O momento da entrega tamb\u00e9m tem um produto pr\u00f3prio: um tablete em formato de cart\u00e3o-postal, ilustrado com aquarelas de uma artista catarinense, em quatro vers\u00f5es, com espa\u00e7o para uma mensagem escrita \u00e0 m\u00e3o. &quot;O Natal \u00e9 a \u00e9poca em que as pessoas mais pensam no que querem deixar para o outro. Por isso escolhemos esse momento para come\u00e7ar este cap\u00edtulo&quot;, diz Bampi.<\/p>\n<p><strong>Sobre a GAaFeR<\/strong><\/p>\n<p>Fundada em Conc\u00f3rdia (SC) em 2019, a GAaFeR Chocolateria produz chocolates em f\u00e1brica pr\u00f3pria e opera uma rede de lojas no Rio Grande do Sul, no Paran\u00e1, em Santa Catarina e no Rio de Janeiro. Durante a campanha, a rede tamb\u00e9m atende pedidos corporativos com personaliza\u00e7\u00e3o.<\/p>\n<p><img src='https:\/\/api.dino.com.br\/v2\/news\/tr\/334766?partnerId=4593' alt=\"\" style=\"border:0px;width:1px;height:1px;\" \/><\/p>","protected":false},"excerpt":{"rendered":"<p>Chocolateria de Conc\u00f3rdia (SC) inicia a campanha de Natal com nova identidade e chocolates feitos com frutas e ingredientes regionais, em um setor que movimentou R$ 42,5 bilh\u00f5es em 2025, segundo a Abicab.<\/p>","protected":false},"author":3,"featured_media":41110,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_seopress_titles_title":"","_seopress_titles_desc":"","_seopress_robots_index":"","_seopress_robots_follow":"","_seopress_robots_imageindex":"","_seopress_robots_snippet":"","_seopress_robots_primary_cat":"","_seopress_robots_breadcrumbs":"","_seopress_robots_freeze_modified_date":"","_seopress_robots_custom_modified_date":"","_seopress_robots_canonical":"","_seopress_social_fb_title":"","_seopress_social_fb_desc":"","_seopress_social_fb_img":"","_seopress_social_fb_img_attachment_id":0,"_seopress_social_fb_img_width":0,"_seopress_social_fb_img_height":0,"_seopress_social_twitter_title":"","_seopress_social_twitter_desc":"","_seopress_social_twitter_img":"","_seopress_social_twitter_img_attachment_id":0,"_seopress_social_twitter_img_width":0,"_seopress_social_twitter_img_height":0,"_seopress_redirections_value":"","_seopress_redirections_enabled":"","_seopress_redirections_enabled_regex":"","_seopress_redirections_logged_status":"","_seopress_redirections_param":"","_seopress_redirections_type":0,"_seopress_analysis_target_kw":"","page_builder":"","footnotes":""},"categories":[315],"tags":[379,345,343,324,340],"class_list":["post-41109","post","type-post","status-publish","format-standard","has-post-thumbnail","category-noticias-corporativas-dino","tag-casa-e-familia","tag-gastronomia","tag-marketing","tag-negocios","tag-startups"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.8 - 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