{"id":15859,"date":"2026-03-19T00:00:00","date_gmt":"2026-03-19T00:00:00","guid":{"rendered":"https:\/\/angelboss.com.br\/2026\/03\/19\/328457-99food-chega-a-maceio-com-investimento-de-r-100-milhoes\/"},"modified":"2026-03-19T00:00:00","modified_gmt":"2026-03-19T00:00:00","slug":"328457-99food-chega-a-maceio-com-investimento-de-r-100-milhoes","status":"publish","type":"post","link":"http:\/\/angelboss.com.br\/en\/2026\/03\/19\/328457-99food-chega-a-maceio-com-investimento-de-r-100-milhoes\/","title":{"rendered":"99Food chega a Macei\u00f3 com investimento de R$ 100 milh\u00f5es"},"content":{"rendered":"<p>A 99Food inicia, nesta quinta-feira (19), oficialmente sua opera\u00e7\u00e3o em Macei\u00f3 com a oferta de servi\u00e7os de delivery de comida e bebida. A 99 segue cumprindo seu plano nacional de expans\u00e3o, com investimento previsto de R$ 2 bilh\u00f5es, destes mais de R$ 100 milh\u00f5es na capital alagoana, dentro da meta de chegar a mais de 100 cidades em diferentes regi\u00f5es do Brasil at\u00e9 junho deste ano.<\/p>\n<p>&quot;Seguimos firmes com nossa estrat\u00e9gia de neg\u00f3cio e reafirmamos nosso compromisso de trazer pre\u00e7os baixos&quot;, afirma Bruno Rossini, diretor s\u00eanior de comunica\u00e7\u00e3o da 99. Esta \u00e9 a quarta capital do Nordeste, somando-se a Recife, Fortaleza e Salvador. Desde o ano passado, a empresa j\u00e1 est\u00e1 presente em mais de 70 cidades pelo pa\u00eds, incluindo capitais como S\u00e3o Paulo, Rio de Janeiro, Goi\u00e2nia, Belo Horizonte, Salvador e Curitiba.<\/p>\n<p>A 99Food inclui redes como McDonald\u2019s e Burger King em seu cat\u00e1logo, al\u00e9m de diversos estabelecimentos locais. Dentro do SuperApp da 99, a proposta \u00e9 que clientes recebam incentivos como cupons e condi\u00e7\u00f5es promocionais nas primeiras compras.<\/p>\n<p>Para os entregadores, o ecossistema da 99 utiliza um algoritmo e intelig\u00eancia artificial (IA), realizando a uni\u00e3o entre pedido e entregador, diminuindo o tempo de entrega.<\/p>\n<p>&quot;A chegada da 99Food abre espa\u00e7o para estabelecimentos e consumidores que atualmente n\u00e3o participam do mercado de delivery de comida devido aos pre\u00e7os e taxas altas&quot;, diz o executivo. Com as taxas aplicadas pela 99Food, os comerciantes t\u00eam a oportunidade de n\u00e3o repassar custos para os consumidores, encontrando uma margem de lucro saud\u00e1vel. &quot;Nossa expans\u00e3o, chegando em Macei\u00f3 e indo para o resto do Brasil nos pr\u00f3ximos meses, \u00e9 a prova de que o delivery de comida no pa\u00eds est\u00e1 evoluindo&quot;, acrescenta ele.<\/p>\n<p>Com um tempo m\u00e9dio de 25 a 30 minutos por pedido, a opera\u00e7\u00e3o em Macei\u00f3 conta com 3,1 mil entregadores que poder\u00e3o ter um ganho m\u00ednimo garantido ao realizar 20 viagens de moto pela 99, sendo ao menos cinco de delivery de comida.&nbsp;<\/p>\n<p>Com a estreia da 99Food nos munic\u00edpios, os consumidores podem unificar tarefas, contando com servi\u00e7os de transporte de pessoas e entregas de itens pela 99 e financeiros pelo 99Pay, tudo junto em um \u00fanico aplicativo. &quot;Macei\u00f3 \u00e9 um dos maiores polos de turismo e servi\u00e7os do Nordeste e com uma gastronomia pujante. O ecossistema traz solu\u00e7\u00f5es de mobilidade, entregas, delivery de comida e meios de pagamento&quot;, destaca Rossini.<\/p>\n<p>Desde sua cria\u00e7\u00e3o, em 2012, a 99 opera em mais de 3.300 cidades, conecta 60 milh\u00f5es de usu\u00e1rios cadastrados a 2,5 milh\u00f5es de motoristas e motociclistas, que, al\u00e9m de transportar pessoas, cuidam de entregas de objetos e agora tamb\u00e9m de comida. S\u00f3 o setor de entregas da empresa, por exemplo, teve um aumento de 125% no \u00faltimo ano.<\/p>\n<p><strong>Sobre a 99<\/strong><\/p>\n<p>A 99 \u00e9 uma empresa de tecnologia que oferece conveni\u00eancia e solu\u00e7\u00f5es para as necessidades dos brasileiros. O aplicativo faz parte da companhia global Didi Chuxing (&quot;DiDi&quot;) e, no Brasil, conecta pessoas a servi\u00e7os de mobilidade, pagamentos e entregas.<\/p>\n<p><img src='https:\/\/api.dino.com.br\/v2\/news\/tr\/328457?partnerId=4593' alt=\"\" style=\"border:0px;width:1px;height:1px;\" \/><\/p>","protected":false},"excerpt":{"rendered":"<p>Plataforma entra em opera\u00e7\u00e3o oficialmente hoje (19\/3), dias ap\u00f3s inaugurar em Fortaleza, Porto Alegre, Sorocaba e S\u00e3o Jos\u00e9 dos Campos para desafiar a din\u00e2mica do setor de delivery, oferecendo uma nova forma de pedir comida<\/p>","protected":false},"author":3,"featured_media":15860,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_seopress_titles_title":"","_seopress_titles_desc":"","_seopress_robots_index":"","_seopress_robots_follow":"","_seopress_robots_imageindex":"","_seopress_robots_snippet":"","_seopress_robots_primary_cat":"0","_seopress_robots_breadcrumbs":"","_seopress_robots_freeze_modified_date":"","_seopress_robots_custom_modified_date":"","_seopress_robots_canonical":"","_seopress_social_fb_title":"","_seopress_social_fb_desc":"","_seopress_social_fb_img":"","_seopress_social_fb_img_attachment_id":0,"_seopress_social_fb_img_width":0,"_seopress_social_fb_img_height":0,"_seopress_social_twitter_title":"","_seopress_social_twitter_desc":"","_seopress_social_twitter_img":"","_seopress_social_twitter_img_attachment_id":0,"_seopress_social_twitter_img_width":0,"_seopress_social_twitter_img_height":0,"_seopress_redirections_value":"","_seopress_redirections_enabled":"","_seopress_redirections_enabled_regex":"","_seopress_redirections_logged_status":"","_seopress_redirections_param":"","_seopress_redirections_type":0,"_seopress_analysis_target_kw":"","page_builder":"","footnotes":""},"categories":[315],"tags":[341,342,345,324,323],"class_list":["post-15859","post","type-post","status-publish","format-standard","has-post-thumbnail","category-noticias-corporativas-dino","tag-economia","tag-empreendedorismo","tag-gastronomia","tag-negocios","tag-tecnologia"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.5 - 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