{"id":11192,"date":"2026-02-11T17:09:19","date_gmt":"2026-02-11T17:09:19","guid":{"rendered":"https:\/\/angelboss.com.br\/?p=11192"},"modified":"2026-02-11T17:09:20","modified_gmt":"2026-02-11T17:09:20","slug":"collab-alexandre-herchcovitch-e-staedtler-kits-desenho","status":"publish","type":"post","link":"http:\/\/angelboss.com.br\/en\/2026\/02\/11\/collab-alexandre-herchcovitch-e-staedtler-kits-desenho\/","title":{"rendered":"Moda e Criatividade se encontram em nova collab de Alexandre Herchcovitch e Staedtler"},"content":{"rendered":"

A parceria lan\u00e7a\u00a0sete kits\u00a0de\u00a0escrita\u00a0e\u00a0desenho com\u00a0estojos\u00a0exclusivos do\u00a0estilista\u00a0e\u00a0artes autorais\u00a0de\u00a0Luan Zumbi, produzidos a partir dos materiais que comp\u00f5em\u00a0cada kit.<\/em><\/p>\n\n\n\n

A parceria\u00a0entre\u00a0Alexandre\u00a0Herchcovitch\u00a0e\u00a0a\u00a0Staedtler\u00a0transforma uma rela\u00e7\u00e3o\u00a0de\u00a0longa data\u00a0em\u00a0produto. Presente no processo criativo\u00a0de\u00a0Herchcovitch\u00a0desde o in\u00edcio\u00a0de\u00a0sua carreira,\u00a0ele assina agora uma cole\u00e7\u00e3o\u00a0de\u00a0kits\u00a0de\u00a0escrita\u00a0e\u00a0desenho,\u00a0desenvolvidos a partir\u00a0de\u00a0sua curadoria pessoal\u00a0e\u00a0pensados para diferentes perfis\u00a0de\u00a0uso, do p\u00fablico\u00a0escolar a artistas profissionais. O projeto inclui\u00a0estojos in\u00e9ditos, criados\u00a0exclusivamente para a cole\u00e7\u00e3o,\u00a0e\u00a0marca um novo momento da atua\u00e7\u00e3o da\u00a0Staedtler\u00a0no Brasil.<\/p>\n\n\n\n

Com participa\u00e7\u00e3o direta\u00a0em\u00a0todas as\u00a0etapas do\u00a0desenvolvimento, o\u00a0estilista\u00a0esteve\u00a0envolvido\u00a0desde a curadoria dos materiais at\u00e9 o\u00a0desenho dos\u00a0estojos que acompanham cada kit. A cole\u00e7\u00e3o \u00e9 composta por\u00a0sete conjuntos, organizados a partir\u00a0de\u00a0usos\u00a0e\u00a0n\u00edveis distintos\u00a0de\u00a0pr\u00e1tica criativa. Tr\u00eas\u00a0deles s\u00e3o voltados ao p\u00fablico\u00a0escolar, com propostas mais acess\u00edveis\u00a0e\u00a0varia\u00e7\u00f5es crom\u00e1ticas, incluindo uma vers\u00e3o\u00a0em\u00a0paleta pastel. Outros tr\u00eas atendem ao uso t\u00e9cnico, com\u00a0sele\u00e7\u00f5es mais completas para quem j\u00e1 tem o\u00a0desenho como pr\u00e1tica recorrente. A linha inclui ainda um kit t\u00e9cnico premium, direcionado a artistas profissionais\u00a0e\u00a0consumidores avan\u00e7ados.<\/p>\n\n\n\n

\u201cMinha rela\u00e7\u00e3o com materiais\u00a0de\u00a0escrita\u00a0e\u00a0desenho\u00a0sempre foi muito direta\u00a0e\u00a0cotidiana.\u00a0Eles fazem parte do processo, da\u00a0experimenta\u00e7\u00e3o\u00a0e\u00a0das minhas cria\u00e7\u00f5es..\u00a0Essa parceria com a\u00a0Staedtler\u00a0surge da vontade\u00a0de\u00a0transformar\u00a0esse uso real\u00a0em\u00a0produto, criando kits que fa\u00e7am\u00a0sentido tanto para quem\u00a0est\u00e1 come\u00e7ando quanto para quem j\u00e1 tem o\u00a0desenho como pr\u00e1tica constante\u00a0dentro\u00a0de\u00a0seus\u00a0estudos\u00a0e\u00a0profiss\u00e3o\u201d comenta\u00a0Alexandre\u00a0Herchcovitch.<\/p>\n\n\n\n

Para a\u00a0Staedtler, a parceria\u00a0est\u00e1 conectada a uma\u00a0estrat\u00e9gia mais ampla\u00a0de\u00a0consolida\u00e7\u00e3o da marca no mercado brasileiro. \u201cO Brasil \u00e9 um mercado\u00a0estrat\u00e9gico para a\u00a0Staedtler.\u00a0Essa parceria refor\u00e7a nosso posicionamento como uma marca que investe\u00a0em\u00a0criatividade, cultura\u00a0e\u00a0projetos com autoria\u201d, afirma\u00a0Alexandre\u00a0Facci, CEO da\u00a0Staedtler\u00a0no Brasil, que completa \u201cO\u00a0envolvimento do\u00a0e\u00a0Herchcovitch\u00a0na curadoria\u00a0e\u00a0no\u00a0desenho dos kits trouxe uma leitura muito precisa sobre como\u00a0esses materiais s\u00e3o usados na pr\u00e1tica. Os kits foram pensados a partir\u00a0de\u00a0necessidades diferentes\u00a0e\u00a0traduzem bem a diversidade\u00a0de\u00a0p\u00fablicos com quem a\u00a0Staedtler\u00a0conversa hoje no Brasil\u201d, afirma.<\/p>\n\n\n\n

O lan\u00e7amento acontece\u00a0em\u00a0um timing\u00a0estrat\u00e9gico\u00a0de\u00a0volta \u00e0s aulas, ampliando o alcance da cole\u00e7\u00e3o\u00a0e\u00a0conectando forma\u00e7\u00e3o, rotina criativa\u00a0e\u00a0uso profissional. A proposta \u00e9 refor\u00e7ar o material como parte do aprendizado\u00a0e\u00a0do\u00a0desenvolvimento criativo\u00a0desde os primeiros anos,\u00a0sem perder o di\u00e1logo com quem j\u00e1 cria\u00a0de\u00a0forma consolidada.<\/p>\n\n\n\n

Quanto \u00e0 identidade visual,\u00a0ela foi\u00a0desenvolvida pelo artista Luan Zumbi, que utilizou os pr\u00f3prios materiais presentes\u00a0em\u00a0cada kit para criar as ilustra\u00e7\u00f5es das\u00a0embalagens. As artes foram pensadas como pe\u00e7as autorais\u00a0e\u00a0ajudam a traduzir visualmente a proposta do projeto, aproximando a cole\u00e7\u00e3o dos territ\u00f3rios da arte\u00a0e\u00a0do\u00a0design.<\/p>\n\n\n\n

A apresenta\u00e7\u00e3o oficial ocorreu em 4 de fevereiro, em S\u00e3o Paulo, na loja de Alexandre Herchcovitch, inaugurada no ano passado e que marcou o retorno do estilista ao varejo f\u00edsico ap\u00f3s quase uma d\u00e9cada. No espa\u00e7o, o p\u00fablico p\u00f4de conhecer de perto os kits e os materiais que comp\u00f5em a cole\u00e7\u00e3o.<\/p>\n\n\n\n

Saiba mais sobre a STAEDTLER: <\/strong>Uma das empresas industriais mais antigas da Alemanha, com mais de 180 anos de hist\u00f3ria de confian\u00e7a. Classificada entre os principais fabricantes globais de produtos para escrita, pintura e desenho, a marca inspira a criatividade em todas as fases da vida, desde a inf\u00e2ncia at\u00e9 os projetos criativos mais avan\u00e7ados. Chegou ao Brasil em 2019 e, desde ent\u00e3o, fortalece sua presen\u00e7a no mercado local com um portf\u00f3lio sustent\u00e1vel e criativo, atendendo de artistas a estudantes por meio dos seus produtos e de parcerias estrat\u00e9gicas que conversam com a representatividade e cultura brasileira.<\/p>\n\n\n\n

Saiba mais sobre Alexandre Herchcovitch:<\/strong> Alexandre Herchcovitch \u00e9 um dos criadores mais influentes da moda brasileira, com mais de 30 anos de carreira. Reconhecido por sua abordagem autoral e pelo rigor t\u00e9cnico na constru\u00e7\u00e3o das roupas, seu trabalho transita entre moda, cultura e design. Ao longo de sua trajet\u00f3ria, apresentou cole\u00e7\u00f5es no Brasil e no exterior, desenvolveu colabora\u00e7\u00f5es com marcas de diferentes segmentos e expandiu sua atua\u00e7\u00e3o para projetos editoriais, audiovisuais e de produto, sempre mantendo um di\u00e1logo constante entre cria\u00e7\u00e3o, processo e identida<\/p>","protected":false},"excerpt":{"rendered":"

A parceria lan\u00e7a\u00a0sete kits\u00a0de\u00a0escrita\u00a0e\u00a0desenho com\u00a0estojos\u00a0exclusivos do\u00a0estilista\u00a0e\u00a0artes autorais\u00a0de\u00a0Luan Zumbi, produzidos a partir dos materiais que comp\u00f5em\u00a0cada kit. A parceria\u00a0entre\u00a0Alexandre\u00a0Herchcovitch\u00a0e\u00a0a\u00a0Staedtler\u00a0transforma uma rela\u00e7\u00e3o\u00a0de\u00a0longa data\u00a0em\u00a0produto. Presente no processo criativo\u00a0de\u00a0Herchcovitch\u00a0desde o in\u00edcio\u00a0de\u00a0sua carreira,\u00a0ele assina agora uma cole\u00e7\u00e3o\u00a0de\u00a0kits\u00a0de\u00a0escrita\u00a0e\u00a0desenho,\u00a0desenvolvidos a partir\u00a0de\u00a0sua curadoria pessoal\u00a0e\u00a0pensados para diferentes perfis\u00a0de\u00a0uso, do p\u00fablico\u00a0escolar a artistas profissionais. O projeto inclui\u00a0estojos in\u00e9ditos, criados\u00a0exclusivamente para a cole\u00e7\u00e3o,\u00a0e\u00a0marca um novo momento<\/p>","protected":false},"author":2,"featured_media":11193,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[609],"tags":[1003,1002,1004],"class_list":{"0":"post-11192","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-moda","8":"tag-alexandre-herchcovitch","9":"tag-collab","10":"tag-staedtler"},"yoast_head":"\nCollab Alexandre Herchcovitch e Staedtler: Kits de arte exclusivos<\/title>\n<meta name=\"description\" content=\"Conhe\u00e7a a nova collab Alexandre Herchcovitch e Staedtler. S\u00e3o sete kits de escrita e desenho com estojos exclusivos e artes de Luan Zumbi. 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